Forging New Ground in the Middle East: HOME LIFE Exhibition in Riyadh

In January 2026, Wehere Medical made a powerful impression at the 1st HOMELIFE Saudi International Home & Gift Fair, held at the Riyadh Front Exhibition & Convention Center. The landmark event brought together nearly 500 Chinese enterprises and over 25,000 professional buyers from across the Middle East, marking a significant milestone in China-Saudi trade relations.

Our Presence

Our team delivered professional, end-to-end consulting services — from product selection guidance to supply chain solutions — engaging with distributors, healthcare procurement specialists, and hospital representatives throughout the three-day event. The response to our medical device portfolio was overwhelmingly positive, particularly for our urology, wound care, and surgical consumables lines.

Key Outcomes

• Multiple preliminary cooperation agreements reached with Saudi and Gulf-based distributors
• Deepened understanding of Middle East healthcare regulatory requirements and market dynamics
• Strengthened brand visibility in one of the world's fastest-growing healthcare markets
• Valuable networking with regional industry leaders and government trade representatives

As Saudi Arabia accelerates its Vision 2030 healthcare transformation, Wehere Medical is well-positioned to be a trusted partner in the region's medical supply chain — bringing quality, compliance, and reliability to one of the world's most dynamic markets.